About Us
Brnd.Me is dedicated to building India’s most beloved consumer brands across fashion, beauty, FMCG, and home decor by combining innovation and excellence into everyday products. Through advanced technology and expert growth strategies, we ensure our brands excel in a competitive environment. Founded by Ananth Narayanan, former CEO of Myntra and co-founder of Medlife, Mensa Brands is led by a highly experienced team with deep expertise in e-commerce and supported by leading global investors and debt partners. We deliver seamless experiences with a focus on omni-channel growth and operational excellence. At Mensa, exceptional brands are built by exceptional people, and we foster a culture of continuous learning, ownership, and innovation.
About the Role
We are looking for an experienced and results-driven Senior Key Account Manager (Sr. KAM) to lead and grow our Quick Commerce business across platforms such as Zepto, Blinkit, Swiggy Instamart, BigBasket, and other emerging channels. The ideal candidate will own platform relationships, drive business growth, manage commercial negotiations, and ensure operational excellence across assigned accounts.
Key Responsibilities
Business Growth & Revenue Management
- Own revenue, growth, and profitability targets for assigned Quick Commerce accounts.
- Drive assortment expansion, category growth, and new product launches across platforms.
- Identify opportunities to improve sales, visibility, and conversion metrics.
- Develop quarterly and annual business plans with platform partners.
Account Management
- Build and maintain strong relationships with category managers and key stakeholders across Quick Commerce platforms.
- Lead commercial discussions, annual business planning, and promotional negotiations.
- Act as the primary point of contact for strategic account-related matters.
Trade Marketing & Promotions
- Plan and execute platform-specific campaigns, visibility initiatives, and promotional calendars.
- Optimize investments across sponsored ads, banner placements, and growth programs.
- Analyze campaign performance and drive ROI-focused decisions.
Operations & Inventory Management
- Work closely with supply chain and operations teams to ensure high fill rates and inventory availability.
- Monitor stock health, replenishment planning, and forecast accuracy.
- Minimize stock-outs and lost sales opportunities.
Data Analytics & Reporting
- Analyze sales trends, market share, pricing, and category performance.
- Track key business KPIs and present actionable insights to leadership.
- Conduct monthly and quarterly business reviews.
Cross-Functional Collaboration
- Partner with marketing, finance, category, and operations teams to execute growth initiatives.
- Drive alignment across stakeholders for successful launches and campaigns.
Requirements
- Bachelor's degree in Business, Commerce, Management, Marketing, or related field.
- 5–8 years of experience in Key Account Management, Ecommerce, Marketplace, or Quick Commerce.
- Proven experience managing Zepto, Blinkit, Instamart, BigBasket, or similar accounts.
- Strong understanding of Quick Commerce business metrics and ecosystem.
- Excellent stakeholder management and negotiation skills.
- Advanced proficiency in Excel, Google Sheets, and business analytics.
- Strong commercial acumen and problem-solving skills.
Preferred Skills
- Experience in FMCG, D2C, Beauty, Personal Care, Food, or Consumer Brands.
- Exposure to category management and trade marketing.
- Experience handling P&L ownership and business planning.